The Resulticks SDK is a proprietary tagging mechanism embedded within brand properties or end points, in order to enable tracking, seamless handover and insights on omnichannel audience journeys.

These audience journeys may originate from DMP campaigns, Email/SMS campaigns, push notifications, or offline channels such as QR codes, beacons, or even Voice Assistants, ending in the corresponding website or mobile app pages that serve as the destination URLs.

The Resulticks SDK enables audience identity management and individualizing audience journeys based on demographic, behavioural, as well as campaign interaction data. It ultimately delivers business benefits for brands by improving engagement and driving to conversion at the segment of one level.

For more information on the Resulticks SDK, Please write into help@resulticks.com.